Funding in these times, has been somewhat difficult to find capital for green energy projects over the last 2 months.

Projects that were normally good enough for bank loans are having to give up equity and settle for a higher note to get the funding they need. This is particularly true in the Real Estate world.

Fortunately, green energy projects are still a little insulated from the mayhem, but not that much. We have found that the key to getting projects done is still a mixture of a solid project with a great team and on the funding side, having a funding group that knows a multitude of funders who they know and respect and will pay attention to them when they come calling.

Actually, nothing is new in this model, which is that when the times get tough, we pullback or retreat to fewer things and trusted friends are one of them, this holds true for the financial markets as well. People go to people they know and trust who not only can get projects funded, but also have good projects to share with the trusted few.

So human nature trumps the internet again, in this case it really is about who you know, and when times get tough…..we rely on those we trust and have been down the road with. (I keep telling my daughter to meet and talk to people as opposed to doing IM and texting)

Fortunately, KAS and GEM have relationships with groups who can still perform and get projects funded in this day and age…..whew…..what a relief.

Is it still hard to get the projects done….yes, but good to know that they are getting done, after all, business and commerce still must get done, and projects get funded.

On a personal note, this is why I don’t watch the news (I prefer to read as I can choose what I input in to my head) much nowadays as the doom and gloom can really affect my attitude and performance, I know what I have to do and do the best I can to lead my partners to have a good attitude and encourage others to do the same.

Filed under: Green Energy For Business, Green Energy for Entrepreneurs by Kimo Storke